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Herbert Leupin (1916-1999)
Original color lithographic poster, printed by Orell Fussli, Zurich, Switzerland 1948. Condition: Near Mint (A) Small edge tears, backed on linen.
Sheet size: 50.25 H. X 36 W.
This is a particularly creative poster design by Herbert Leupin for Steinfel's Zephyr shaving soap whose advertising slogan promised a clean, fast, and smooth shave. The shaving brush is topped with lather, spelling out the Zephyr name against the striking violet background. The poster itself is "clean, fast and smooth" without the need to literally spell out the company's slogan.

In the collection of New York's MoMA
Reference: Leupin p113
Inventory #11278
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